Reimagine Myself: Lightly Tecfidera-Branded MS Campaign




Brand: Tecfidera (dimethyl fumarate), Capsules
Parent Company: Biogen
Drug Type: Prescription
Drug Category: Immunology
Campaign: Unbranded
Targeting: Patients, Caregivers
Patient Website: http://www.tecfidera.com/
HCP Website: https://www.tecfiderahcp.com/

Fierce competition within relapsing remitting MS (RRMS) has been beneficial in bringing pharma into the modern world. From GilenyaGO, to Novartis’ Living Live YOU content hub, to now this lightly branded community from Biogen, Reimagine Myself.