We’ve seen many assessment tools, quizzes, etc, but nothing quite like this. It takes a simple concept—impact of a migraine—and visualizes it in a novel new way. Answer eight quick questions and the impact becomes more and more noticeable. Well done, Novartis+Amgen.
Note that team at Purdue Pharma originally had this Trivia Challenge for their Butrans product. We can only suspect that it had performed well, since this is their second iteration!