Dupixent HCP Banner Ads

Brand: Dupixent (dupilumab), Injection
Parent Company: Sanofi Genzyme
Drug Type: Prescription
Drug Category: Dermatology
Campaign: Launch
Targeting: HCPs
Patient Website: https://www.dupixent.com/
HCP Website: https://www.dupixenthcp.com/

This banner ad showed up on a page with a news article on nytimes.com. This tells us that this was likely a retargeting ad after visiting an HCP website.

In total, there’re 6 frames before ISI starts to auto-scroll, however, the primary message—the first biologic for atopic dermatitis—is part of the first and last frames.