Right Answers for Rheumatoid Arthritis – Unbranded Website from Abbvie

We’ve seen many assessment tools, quizzes, etc, but nothing quite like this. It takes a simple concept—impact of a migraine—and visualizes it in a novel new way. Answer eight quick questions and the impact becomes more and more noticeable. Well done, Novartis+Amgen.
You might be surprised that HUMIRA was able to use their branded pink color for the “Learn more” button. Typically, pharma banner ad regulations and best practices dictate that none of the branded colors may be used. In this case, however, we suspect that HUMIRA leveraged the fact that competitors are utilizing shades of pink—therefore, Continue reading
This is a list of active pharma resources, scrubbed monthly. If you have suggestions, please fill out the form below. Above MS (supporting multiple Biogen treatment options: Tecfidera, Plegridy, Tysarbi, and Avonex) Crohn’s and Colitis (AbbVie, primarily supporting Humira’s Crohn’s indication) Crohn’s and Me (UCB) MS Lifelines (Rebif) Her Emdometriosis Reality (AbbVie, HCPs) ReimagineMyself (light Tecfidera Continue reading